Quincy Jones Productions
Digital Advertising & Audience Strategy
Project Background
We worked with Quincy Jones Productions, the entertainment company behind one of music’s most influential legacies, to strengthen audience strategy and paid media operations across its artist roster.
Our focus was refining how digital campaigns connected music, media, and audiences—from creative strategy through execution and reporting.
Highlights
• Designed and consulted on paid advertising campaigns for select artists in Quincy Jones Productions’ roster (Jacob Collier, et al)
• Developed performance frameworks for audience segmentation and creative testing
• Advised on digital media operations and strategic audience growth within the management division
• Helped transition key campaigns during the shift from Quincy Jones Productions to Early Hour